Jo Westwood

Social Media Manager

30 way to use social media in your business…

Amongst other posts I will be treating you to a months worth of ways to use social media in your business, one tip at a time. Here goes…

Whilst it may seem that virtually everybody is using social media these days it’s far from the truth. People use social media but businesses don’t. A recent study shows that 94% of businesses actually do not use social media even for the most obvious task it’s good for: Getting feedback. That’s akin to not using cars, phones or electricity​ in the first half of the 20th century.

So of course another study shows that those businesses not using social media fail to compete.

Also getting feedback from your customers is a crucial benefit but it’s just the most obvious and “must have” case for social media. Here’s number one of your 30 ways to use social media for business people.

1. Get feedback: There is actually software for this like Uservoice, GetSatisfaction or OpenMind. Or simply listen to what people say on Facebook, Twitter, blogs and forums.

 

List courtesy of Tad Chef, SEO blogger.

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2 thoughts on “30 way to use social media in your business…

  1. While social media does help you get feedback, the first step to getting feedback is knowing how to use social media to ask the right questions. Just creating a Facebook account for your business isn’t going to get you anywhere. You’re going to want to acquire fans (maybe by advertising “Like us on Facebook” in emails or when completing a service for your customers) and then post on your Facebook questions such as “What’s your favorite product that we offer?” or “If you could change one thing about your xxxx, what would you change?”. If you don’t ask any questions, you’re not going to get a response.

    • Chelle, thanks for your comment, and yes you’re quite right! In this serial of quick tips I’m just trying to inspire a little thought from my readers, on the broad uses of social media for their business, but your expansion is helpful and welcome!

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