Jo Westwood

Social Media Manager

Life in pictures… (and 140 characters)

This is a great story explaining the analytics behind social media interaction during TV shows.It’s pretty graphs & numbers heavy and US based but if ever there were proof that social media is where the people are and this is where they’re talking about things, this is it! The more current the event (the most opinion provoking) the higher the level of interaction.

http://mashable.com/2011/12/19/social-tv-chart-12-19/?WT.mc_id=en_my_stories&utm_campaign=My%2BStories&utm_medium=email&utm_source=newsletter

Credit to Stephanie Buck via Mashable.

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